Chengdu Studio Opening

Following the opening of the Shanghai Studio, Chengdu’s opening represented a key milestone for Genesis to establish its presence in the Chinese market.

✏️ Design an opening sequence that using the two lines, symbol of the brand, would represent the arrival of Genesis in the city. In addition, I was responsible for directing the shooting and to follow the edit of an atmospheric video that integrated the local Brand Ambassadors.

Client: Genesis

Year: 2021

Agency: AVANTGARDE

Location: Chengdu 成都

Type: Editing/Compositing, 2D Animation

Role: Creative/Art Direction, Design, Animation

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